Hair Salon Schema Generator — Free JSON-LD
Build HairSalon schema with services, stylists, booking links, and brand affiliations. Win Google Maps placement for salon searches.
🏪Local Business Schema
Fields marked with * are required for valid schema markup.
JSON-LD Output
<span class=400">"text-gray-500"><script type=400">"application/ld+json"></span>
{
400">"@context": 400">"https://schema.org",
400">"@type": 400">"HairSalon"
}
<span class=400">"text-gray-500"></script></span>Copy this code and paste it into the <head> section of your HTML page.
HairSalon-Specific Properties
| Property | Example |
|---|---|
availableService | ["Haircut", "Balayage", "Extensions", "Keratin"] |
employee | Each stylist as Person with specialty |
potentialAction | ReserveAction pointing to booking URL |
brand | Aveda, Redken, Goldwell (if affiliated) |
priceRange | "$$" (typical), "$$$" (premium) |
Best Practices
- Use the most specific subtype: HairSalon vs BeautySalon vs NailSalon vs DaySpa.
- List each stylist as a Person with specialty (Senior Stylist, Master Colorist, Extensions Specialist).
- Add potentialAction with your booking system URL for the Book button.
- Include brand affiliations (Aveda, Redken, Davines) — branded queries are high-intent.
- List specialty services (balayage, keratin, extensions, color correction) in availableService.
- Use honest priceRange — overclaiming hurts new-client conversion.
- Multi-location salons get separate schema per location.
Where to Put This Schema
Same flow as other LocalBusiness types — WordPress via SEO plugin, Wix/Squarespace via Code Injection. Vagaro / Booksy / StyleSeat have their own embedded schemas; YOUR site's schema is separate and equally important for Google Maps.
Frequently Asked Questions
Should I use HairSalon, BeautySalon, or NailSalon?
Use the most specific subtype that matches your primary service. HairSalon for hair-first. BeautySalon for full-service (hair + facials + nails). NailSalon for nails-only. DaySpa for spa-focused. All four are LocalBusiness subtypes with similar properties.
How do I link an online booking system?
Use potentialAction with type ReserveAction (for appointments) or BookingAction, pointing to your booking system URL (Vagaro, Booksy, StyleSeat, your own form). Can enable a Book button in Google Search.
Should I list each stylist?
Yes — add each stylist as a Person object under employee or member. Include name, jobTitle (Senior Stylist, Master Colorist, etc), and any specialty certifications. Builds individual stylist E-E-A-T.
How do I show services like color, cut, extensions?
availableService array with each service. Helpful for matching specific service queries (balayage, keratin, extensions). For salons with extensive service menus, create dedicated /services/ pages with their own schemas.
What's the right priceRange for a salon?
Based on average ticket: $ (under $40), $$ ($40-$80), $$$ ($80-$200), $$$$ ($200+). Honest priceRange matches expectations and improves conversion. Over-claiming hurts.
Can I add brand affiliations (Aveda, Redken)?
Yes via brand or makesOffer with the brand name. Major beauty brands have meaningful search volume — schema-level brand affiliation helps you match those queries.
Related Industry Schemas
- Restaurant Schema — similar use of opening hours
- LocalBusiness Hub — other industries